N. R. Institute of Business Management hosted MICAMP, a workshop on Entrepreneurship conducted by Mudra Institute of Communication, Ahmedabad.

The aim of this workshop was to help participants understand the opportunities in corporate and business entrepreneurship and encourage them to develop entrepreneurship as a capability.

The speakers for the workshop included Prof. Atul Tandan, Director, MICA, Dr. Gautam Raj Jain, Senior Professor in Organizational Behaviour and faculty-in-charge of the Entrepreneurship Development Centre at MICA, Mr. Jay Ruparel, Executive Director and COO, Azure Technologies Pvt. Ltd. and Mr. Kamal Bansal, Regional Head, Bonanza Group.

The various subjects discussed during the workshop were Growth and Opportunities in Advertising, Media, PR, MR and other communication related areas, Entrepreneurial Behaviour and competence, Generation and Analysis of Business Plan, Sources of Financial Assistance, among others.